The Guru Index · est. 2026

The top skincare experts, all in one place.

A running index of what every trusted skincare expert on YouTube is actually saying about the products you're curious about: the raves, the takedowns, and everything in between. No sponsors, no spin, just the honest takes.

or meet the gurus
Gurus
Products
Brands
Takes
Whose side we're on

We work for you, not the brands.

Two promises hold up everything on this site. They're the whole reason the index exists.

No sales pitch

We're not here to sell you anything.

We don't make skincare, we don't run a store, and no brand can pay us for a better score. A shopping link may earn us a small commission, but it never sways a verdict. Our only job is to help you buy the products that work best for you.

No paid spin

Paid promotions don't get a vote.

When a guru is sponsored to feature a product, we catch it, label it, and keep it from tipping the score. Every verdict is built from honest, unpaid takes, so no brand can buy an approval rating, however large its marketing budget might be.

The voices we listen to

Meet the gurus.

A curated network of dermatologists, chemists, and the most-trusted independent voices in skincare. Every take comes from a genuine expert with a real following behind them, never an anonymous review.

Meet all gurus
How the scoring works

One number, every honest take.

The full method

We don't test products. Instead, we listen to the experts who do it best. We gather what dermatologists, chemists and the most-trusted voices in skincare have already said in public, then add it up honestly. We give you one number, built from real takes, never star ratings or vibes. Our methodology identifies paid sponsorships and makes sure those never unfairly influence the final rating.

Approved · 70+ ~ Mixed · 40-69 Skip · under 40
Browse the index

Find your category.

All categories

This week's top beauty news, in your inbox.

A weekly read of the takes worth catching up on: the raves, the splits, the ones the gurus won't shut up about. Free, no spam, unsubscribe whenever.